Project 1
Dashboard Redesign: Cut Support Tickets 58%
"Made a confusing product easy to use."
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The Challenge
The product was powerful but nobody could figure it out. Support got 350+ tickets every week. Users rated it 3.1/5. 28% quit every month. The company almost shut it down.
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The Strategy
I talked to 35 users to find what confused them. Redesigned how everything was organized. Put simple stuff first, advanced stuff hidden until needed. Added helpful tips everywhere.
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The Results
Support tickets dropped 58% to 147 weekly. Rating jumped to 4.6/5. Only 9% quit now. 79% finish onboarding (was 26%). Users started leaving 5-star reviews saying it 'finally makes sense'.
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My Reflection on This Project
Making things simple is hard work. But simple is what people pay for.
Product DesignUXSupport
Project 2
TikTok Guide Video: 392 Likes and Growing
"Created a hit video guide for tech enthusiasts."
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The Challenge
People struggled to find tech gigs. Many felt lost and needed clear advice. There was a lack of simple guides that were easy to understand. This confusion meant missed opportunities for many.
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The Strategy
Made a no-nonsense TikTok video. Used simple language and clear steps. Engaged with viewers through comments. Shared personal experiences in the tech world.
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The Results
The video got 392 likes, 129 comments, and 144 shares. People found the guide easy to follow. Engagement increased across the board. Many expressed gratitude in comments.
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My Reflection on This Project
Keep it simple and helpful, and people will respond.
Content CreationSocial MediaTech Guidance
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